Hum TV Pakistan selects JumpTV as exclusive Internet Distribution Partner

One of Pakistan's Most Popular General Entertainment Channels Now Available Online

DUBAI, July 11, 2006 – Hum TV, Pakistan’s popular entertainment channel, has selected JumpTV (www.jumptv.com) as its exclusive Internet broadcast partner for the online distribution of its content.

For a monthly subscription of US$9.95, JumpTV subscribers all over the world can watch Hum TV’s soap operas, dramas, reality programs and game shows online. Hum TV’s programming includes: “Maachis,” a top-rated talk show focusing on real-life, family issues; “Dil Diya Dehleez,” adapted from the novel written by Riffat Siraj, depicting the story of two brothers who marry the same women at different points in time; and “Discover Asia,” a tourism show that takes viewers to exotic places in Malaysia, Burma, Laos and Thailand.

“At Hum TV we produce top-quality Urdu and Hindi television programs for the entire South Asian community,” said Muhammad Kashif, general manager, strategy and international operations of Hum TV. “Partnering with JumpTV provides us with the platform to reach the millions of South Asian families living around the globe who crave that connection to their nation, their language and their culture that only TV can provide.”

"There are millions of Pakistanis dispersed throughout the world who thirst for soap operas, game shows and general entertainment television from home. A large percentage of this diaspora community live in countries with high broadband penetrations like the U.K., Canada and the USA, increasing the likelihood of their being able to enjoy Hum TV’s high-quality programming via JumpTV,” said Kaleil Isaza, president and chief executive officer of JumpTV International.

JumpTV’s global Internet-television network streams live, high-quality international television signals via its website from stations in more than 65 countries. Subscribers can access their favorite channels from any Internet-enabled device including home computers, laptops, Internet-enabled televisions, mobile phones and video game consoles.

About Hum TV

Launched in 2005, Hum TV is the flagship channel from Eye Television Network Limited, the first and only publicly traded television network in Pakistan. It was created to cater to the increasing demand for entertainment channels that the entire family can watch. Hum TV is known for its soap operas, dramas, reality shows and game shows.

About JumpTV

JumpTV is a pioneer in the delivery of international television over the Internet. With over 195 channels from 65+ countries, JumpTV delivers its subscribers full-screen news, sports and entertainment content on a real-time basis from all corners of the globe. JumpTV has subscribers from over 80 countries who view channels on the JumpTV online network via ordinary Internet connections on their home computers, laptops, Internet-enabled televisions and mobile phones.

For a preview of the JumpTV subscriber experience, or to become a broadcast partner, please visit us online at www.JumpTV.com.

This document is available on the KCSA Worldwide Website at www.kcsa.com.